To do business on the Internet should lead to information, especially information from consumers of a product or service. It is information that could only be controlled with a social art that takes a lot of value to people.

With Internet is awesome power of recommendation, and this is favorable for a company takes customer satisfaction.

Very few companies have a second chance. This is what happens with Apple that led the first boom in personal computers, but fell behind the viral power of the quality and performance of the Microsoft PC.

Steve Jobs was removed from the company and returned. Then we saw the storm that was unleashed with each release of phone, managing to grab a huge share of the smart phone market.

Eric Schmidt, Google chief executive, said that the consumer computing technology is now moving to mobile phones. If Apple holds, the dominant market share now could become the largest global technology company.

Apple, after 15 years as Microsoft’s revenue exceeded. The rise of personal computers and desktop seems to have ceased.

The current number of mobile market share change too much too soon. Here Apple has only a 4.1% market share last year was 2.5%. However, with smart phones is a different story.

Apple is selling a lot more smart phones, by quarter, Research in Motion, the maker of the Blackberry. However, the competition from Google’s Android that through open source licenses, expected to surpass Apple and marginalize the same way that happened in the PC.