Several web pages with health information and services, or travel, and local businesses have accused Google of prioritizing their own content over the search results it provides. The Internet giant is firstly their own products, like Google Maps or Google Health.
Therefore, several companies whose websites have been adversely affected by the relevance that the search engine gives its own services have accused Google. These appear placed first above the found results of a search performed by any user. For example, the browser places a Google map with the locations of certain places depending on search terms.
The links to Google services, which have the most privileged location, make the traffic of web-pages-decrease immediately after this, although the first results of the search. The criticism comes from sites like travel website Trip Advisor, the webbed health or sites with local interests such as Yelp and City search, among others, as recorded by The Wall Street Journal.
“There is no denying that today Google is competing [with many websites] for the same traffic and the same money from advertising,” said Jay Heretic, president of CITY green Media, a unit of IAC / InterActiveCorp, the belonging City search.
Shares of Google to promote their own content over the results shown in harm to such sites. According Heretic, form movements are hurting the growth of their sites, although the manager also recognizes the difficulty of measuring impact.
From Trip Advisor, its chair, Stephen Chauffer said that the traffic your site gets from search engine Google has declined by 10% since mid-October, a date that coincides with changes to the search made in dealing information about local businesses. This is unfortunate for such a portal, offering hotels and other services for travelers and tourists, so most of its traffic comes from search engines.